Alternatives • Prices checked 2026-10-15

Best SocialBu alternatives (2026)
The closest SocialBu alternatives are Aidelly for white-label and client approval links, Publer for paying per account with a free tier, SocialPilot for client approval and white label from one vendor, and Zoho Social for listening on brand-sized plans. SocialBu runs from $29 per month on Starter[1] to $199 per month on Agency[2], while Aidelly starts at $29/mo billed annually on Launch, or $39/mo billed monthly[3].
SocialBu and the alternatives, side by side
| Row | SocialBu | Aidelly | Publer | SocialPilot | Zoho Social |
|---|---|---|---|---|---|
| Pricing basis | Flat plans by connected accounts[4] | Per plan, with team members on Scale (Up to 8) and Agency (Unlimited)[5] | Per social account and additional member[6] | Per plan, by accounts and users; extra accounts $4/month[7] | Flat plans sized by brands or clients[8] |
| Entry price | $29/month (Starter)[1] | Launch $29/mo billed annually ($39/mo billed monthly)[3] | From $5/month for 1 social account[9] | $20/month, monthly billing (Essentials)[10] | $15/month monthly, $10/month billed yearly (Standard)[11] |
| Accounts or workspaces | 50 accounts on Agency[12] | Workspaces: Launch 2, Scale 8, Agency Unlimited[13] | Unlimited workspaces; as many social accounts as you pay for[14] | 5, 10, 20 or 40 social media accounts by plan[15] | 1 brand (Free to Premium), 10 (Agency), 20 (Agency Plus)[16] |
| Users and seats | 4 members on Growth, 8 on Agency[17] | Team members: Launch Not included, Scale Up to 8, Agency Unlimited[18] | Owner included; extra members priced each, every 10th free[19] | 1, 3, 6 or unlimited user seats; client seats from Premium[20] | 1 (Free to Professional), 3 (Premium), 5 (Agency plans)[21] |
| Approvals | Optional approval per team (team plans)[22] | Team approvals: Scale and Agency plans[23] | Approval workflows on Business[24] | Client Approval from the Premium plan[25] | Premium plan and up[26] |
| White-label | Not listed on socialbu.com/pricing as of 2026-10-15[27] | Agency plan only[28] | Not listed on publer.com/help as of 2026-10-15[29] | Ultimate plan[30] | Custom domain, logo and favicon (agency edition)[31] |
| API | REST API on all paid plans[32] | REST API on every plan; read/write per minute: Launch 60/20, Scale 240/90, Agency 480/180[33] | API for eligible Business and Enterprise customers[34] | Enterprise plan[35] | Not listed on zoho.com/social as of 2026-10-15[36] |
| MCP (AI agents) | MCP server, 30+ tools, paid plans[37] | Hosted MCP server with the full public API as tools[38] | MCP server on Business and Enterprise[39] | MCP Server connects AI assistants to your account[40] | Not listed on zoho.com/social as of 2026-10-15[41] |
Each cell is taken from that vendor's own page; the numbered marker links to the quote and the date it was read. Vendor pricing can change, so confirm on the vendor's site before deciding.
See the full Aidelly vs SocialBu comparisonSocialBu limits to know
- Team members: 4 members on Growth, 8 on Agency[17].
- Social accounts: 50 accounts on Agency[12].
- Social inbox: Shared inbox (Growth and Agency)[42].
- White-label: Not listed on socialbu.com/pricing as of 2026-10-15[27].
- Free plan: Free: 3 accounts, 10 lifetime posts[43].
- Moving posts out: No export documented; List posts via REST API[44].
Aidelly limits to know
- Social listening: the Aidelly docs describe no listening feature, so keep a listening tool if you rely on SocialBu listening streams.
- Team members: Launch Not included, Scale Up to 8, Agency Unlimited[18].
- Team approvals: Scale and Agency plans[23].
- White-label: Agency plan only[28].
- Bulk content creation: Launch Not included, Scale Up to 30 days, Agency Up to 30 days[45].
Who should pick which?
- SocialBu
- Stay on SocialBu if listening is part of your weekly work: it has listening streams across 8 sources[46], a shared inbox for messages, comments, replies and reviews[42] and an MCP server with 30+ tools on every paid plan[37], all on flat monthly plans set by the number of connected accounts[4].
- Aidelly
- Pick Aidelly if you resell social media work to clients: it has a magic link clients use to review and approve posts without logging in[47] and a connect link that lets clients connect their own accounts[48], with white-label on the Agency plan only[28]. It also runs keyword Auto DMs on the Launch, Scale and Agency plans: 1 keyword on Launch, up to 10 keywords on Scale, unlimited on Agency[49].
- Publer
- Pick Publer if you want to pay for exactly what you use: it is priced by social account and additional member[6], with a free 10th social account or member for every 9 paid[50]. It has approval workflows on the Business plan[24], and a free-forever plan with up to 3 social accounts, excluding X/Twitter[51].
- SocialPilot
- Pick SocialPilot if you need clients to sign off and want your own branding: it lists client approval from the Premium plan[25] and white label on the Ultimate plan[30], plus an MCP server for connecting AI assistants[40].
- Zoho Social
- Pick Zoho Social if you want listening and an inbox without leaving one suite: it has a listening dashboard for reviews, @mentions and keywords[52] and a single inbox for all interactions[53], and it is priced in flat plans sized by brands or clients rather than per user[8]. It also has a free plan with 1 brand of 6 channels[54].
How do you move from SocialBu to Aidelly?
- SocialBu export of scheduled posts: No export documented; List posts via REST API[44]. If you loaded your queue into SocialBu with its bulk upload of prepared posts from a CSV file[55], start from that original file. Otherwise list the queued posts, through the API if you have a developer, and plan to recreate them in Aidelly.
- In Aidelly, set up one workspace per brand or client[56]; plans include 2 workspaces on Launch, 8 on Scale and unlimited on Agency[13].
- Connect each social account in its workspace, or send the client a connect link that lets clients connect their own accounts[48], available as client connect links on the Agency plan[57].
- Load the posts with Bulk Fill, which turns a CSV into posts and schedules them after a preview[58]. That needs bulk content creation on the Scale and Agency plans[45], and the CSV header row has to match Aidelly's template exactly[59], so rename your SocialBu file columns to match. On Launch, bulk content creation is not included[60], so recreate the posts by hand.
- If your SocialBu teams required approval, turn on Team Approvals, a workspace switch that holds members' posts until an owner or admin approves them[61], available as team approvals on the Scale and Agency plans[23]. For clients, add a magic link clients use to review and approve posts without logging in[47], available as client approval links on the Agency plan[62].
- Decide what happens to listening before you cancel: the Aidelly docs describe no listening feature, so keep SocialBu or another listening tool for that.
- Run both tools until the first Aidelly posts have published, then cancel SocialBu.
What SocialBu does better
SocialBu packs a lot into flat plans. It has listening streams across 8 sources[46], a shared inbox for messages, comments, replies and reviews[42] and optional approval per team, with rejections carrying a reason[22]. It offers a free plan with 3 accounts and 10 lifetime posts[43], bulk upload of prepared posts from a CSV file[55] and an MCP server with 30+ tools on every paid plan[37]. If you need listening and do not resell to clients under your own brand, SocialBu covers more of your work in one place.
Questions about switching?
How much does SocialBu cost compared with Aidelly?
SocialBu costs from $29 per month on Starter[1] up to $199 per month on Agency[2], on flat monthly plans set by the number of connected accounts[4]. Aidelly starts at $29/mo billed annually on Launch, or $39/mo billed monthly[3]; its top self-serve plan costs $279/mo billed annually on Agency, or $349/mo billed monthly[63].
Does Aidelly have social listening like SocialBu?
No listening feature is described in the Aidelly docs. SocialBu has listening streams across 8 sources[46], so keep a listening tool alongside Aidelly if you rely on it.
Does SocialBu have a free plan?
Yes: SocialBu has a free plan with 3 accounts and 10 lifetime posts[43], and a 7-day free trial on every paid plan[64]. Aidelly starts at $29/mo billed annually on Launch, or $39/mo billed monthly[3].
Can I move my scheduled SocialBu posts to Aidelly?
Not with a built-in export. SocialBu export of scheduled posts: No export documented; List posts via REST API[44]. Rebuild the queue as a CSV and load it with Bulk Fill, which turns a CSV into posts and schedules them after a preview[58]. That needs bulk content creation on the Scale and Agency plans[45].
Comparing other tools too?
Ready to compare plans?
Every Aidelly figure on this page comes from the pricing page and the docs. See the full plan table before you decide.
See Aidelly pricingSources
[3] Aidelly Launch is the entry plan; /pricing shows the annual-billing price by default.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Launch $29/mo billed annually ($39/mo billed monthly)”
Read from the plan table on the Aidelly pricing page.
[5] Aidelly is priced per plan, with team members included on Scale and Agency.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Per plan, with team members on Scale (Up to 8) and Agency (Unlimited)”
Read from the plan table on the Aidelly pricing page.
[6] Publer's paid plans are customizable based on the number of social accounts and additional members you need.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“Publer's paid plans are customizable based on the number of social accounts and additional members you need.”
The pricing page https://publer.com/plans (200) renders prices in the browser, so the help centre article is the quotable source.
[9] The Publer Professional Plan starts at $5 per month with 1 social account, 1 user and 0 additional members.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“The Professional Plan starts at $5/month with 1 social account, 1 user, 0 additional members”
The pricing page https://publer.com/plans (200) renders prices in the browser, so the help centre article is the quotable source.
[13] Aidelly limits workspaces per plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Workspaces: Launch 2, Scale 8, Agency Unlimited”
Read from the plan table on the Aidelly pricing page.
[14] With Publer's paid plans you can have unlimited Workspaces and as many social accounts as you need, each priced as part of the plan.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“With Publer's paid plans, you can have unlimited Workspaces and as many social accounts as you need.”
The article defines a social account as "a single social profile, Page, Group, or channel". The Free Plan limit is in the free-plan fact.
[18] Aidelly includes team members per plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Team members: Launch Not included, Scale Up to 8, Agency Unlimited”
Read from the plan table on the Aidelly pricing page.
[19] The Publer account owner is included in the subscription; additional members are priced per member and every 10th is free.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“The account owner is already included in the subscription and does not count as an additional member. For every 9 social accounts or additional members, the 10th one is free.”
[23] The team approval workflow is on the Scale and Agency plans.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Team approvals: Scale and Agency plans”
Read from the plan table on the Aidelly pricing page.
[24] Publer lists advanced team collaboration and approval workflows on the Business Plan.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“Advanced team collaboration and approval workflows”
Approval levels are documented at https://publer.com/help/en/article/what-are-the-post-approval-access-levels-b7q7ae/ (200): posts can be approved by an Admin/Owner or by a Client.
[28] White-label is available on the Agency plan only.
https://www.aidelly.ai/docs/app/white-label-setup, accessed 2026-10-15
“White-label is available on the Agency plan only.”
[29] Publer does not list white-label or custom branding on the pages read.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
Checked; the page does not state this. Tried https://publer.com/pricing (200, redirects to https://publer.com/plans), https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/ (200), https://publer.com/help/en/article/what-is-included-in-publer-business-1c57hsq/ (200), https://publer.com/help/en/article/professional-vs-business-vs-enterprise-plans-1sge3f7/ (200) and https://publer.com/help/en/article/what-are-publers-workspaces-1j5jzil/ (200); none mention white-label, custom branding or custom domains. Clients can be added to a workspace with view-only or approve access.
[33] Every plan includes the REST API, with read/write limits of 60/20, 240/90 and 480/180 requests per minute on Launch, Scale and Agency.
https://www.aidelly.ai/docs/api/rate-limits, accessed 2026-10-15
“Launch 60 20 Solo operators and early automations Scale 240 90 High-velocity businesses and multiple workflows Agency 480 180 Agencies and multi-client concurrent automations”
[34] Publer offers API access exclusively to eligible Business and Enterprise customers.
https://publer.com/help/en/article/does-publer-have-a-public-api-194nknf/, accessed 2026-10-15
“Publer offers API access exclusively to eligible Business and Enterprise customers.”
The same article says Publer does not offer a public API available to everyone. Keys are generated in Settings, API & Webhooks: https://publer.com/help/en/article/how-to-access-the-publer-api-1w08edo/ (200).
[38] The Aidelly MCP server exposes the full public API as tools for MCP clients such as Claude, ChatGPT and Cursor.
https://www.aidelly.ai/docs/mcp/overview, accessed 2026-10-15
“The Aidelly MCP server exposes the full public API as callable tools, letting any MCP-compatible AI client (Claude, ChatGPT, Cursor, etc.) post to social media, manage your inbox, and pull analytics directly from a conversation.”
[39] Publer's MCP server is available on the Business and Enterprise plans and connects Claude, ChatGPT, Cursor and other AI tools.
https://publer.com/help/en/article/how-to-set-up-and-use-publers-mcp-server-14orlq0/, accessed 2026-10-15
“Publer's MCP is now available on the Business and Enterprise plans. The MCP lets you connect Publer with MCP-compatible clients, such as Claude, ChatGPT, Cursor, and other AI tools”
Setup uses an API key created in Settings, AI & Automations, MCP.
[45] Bulk content creation is on the Scale and Agency plans.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Bulk content creation: Launch Not included, Scale Up to 30 days, Agency Up to 30 days”
Read from the plan table on the Aidelly pricing page.
[47] Agencies can send clients a magic link to approve posts without logging in.
https://www.aidelly.ai/docs/app/client-approval-portal, accessed 2026-10-15
“The Client Approval Portal lets agencies send clients a simple magic link to review and approve posts before publishing.”
[48] Clients can connect their own social accounts through a connect link.
https://www.aidelly.ai/docs/app/connect-links, accessed 2026-10-15
“Connect Links let you send clients a self-serve social connection portal so they can connect their own Instagram, Facebook, Twitter, LinkedIn, etc. accounts directly.”
[49] Keyword Auto DMs are on every plan, with per-plan limits.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Keyword Auto DMs: Launch 1 keyword, Scale Up to 10 keywords, Agency Unlimited”
Read from the plan table on the Aidelly pricing page.
[50] On Publer paid plans, for every 9 social accounts or additional members, the 10th one is free.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“The account owner is already included in the subscription and does not count as an additional member. For every 9 social accounts or additional members, the 10th one is free.”
[51] The Publer Free Plan is free forever and includes up to 3 social accounts, excluding X/Twitter.
https://publer.com/help/en/article/what-are-publers-plans-and-pricing-15h4yqh/, accessed 2026-10-15
“The Free Plan is free forever and includes up to 3 social accounts, excluding X/Twitter”
The same article lists "Up to 10 scheduled posts at a time per social account" and "Up to 25 saved drafts" on the Free Plan (see publer-free-limits).
[56] Each brand or client gets its own workspace.
https://www.aidelly.ai/docs/app/workspace-settings, accessed 2026-10-15
“You can own one workspace (a single brand) or many (an agency managing several clients).”
[57] Client connect links are on the Agency plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Client connect links: Agency plan”
Read from the plan table on the Aidelly pricing page.
[58] Bulk Fill schedules posts from a CSV after a preview.
https://www.aidelly.ai/docs/app/bulk-fill, accessed 2026-10-15
“Bulk Fill takes a CSV, parses it into posts, lets you preview every one, then schedules them all.”
[59] Bulk Fill expects the CSV header row to match Aidelly's template.
https://www.aidelly.ai/docs/app/bulk-fill, accessed 2026-10-15
“Open in a text editor and confirm the header row matches the template exactly.”
[60] Bulk content creation is not on the Launch plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Bulk content creation on Launch: Not included”
Read from the plan table on the Aidelly pricing page.
[61] Team Approvals holds member posts until an owner or admin approves them.
https://www.aidelly.ai/docs/app/team-approvals, accessed 2026-10-15
“Team Approvals is a server-side gate: when the workspace toggle is on, any scheduled post created by a workspace member is held in `approval_status = pending` until an owner or admin clears it.”
[62] Client approval links are on the Agency plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Client approval links: Agency plan”
Read from the plan table on the Aidelly pricing page.
[63] Aidelly Agency is the top self-serve plan.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“Agency $279/mo billed annually ($349/mo billed monthly)”
Read from the plan table on the Aidelly pricing page.
[65] White-labeled PDF reports are on the Agency plan, with a monthly allowance.
https://www.aidelly.ai/pricing, accessed 2026-10-15
“White-labeled PDF reports: Agency plan, 500/mo (expandable)”
Read from the plan table on the Aidelly pricing page.



