Alternatives • Prices checked 2026-10-23

Hootsuite logo

Best Hootsuite alternatives (2026)

The closest Hootsuite alternatives are Aidelly for paying per plan, Sprout Social for listening, Sendible for unlimited users, and Buffer for paying per channel. Hootsuite starts at $99 per user per month, billed annually[1], and puts approvals on the Advanced plan and up[2], while Aidelly starts at $29/mo billed annually on Launch, or $39/mo billed monthly[3], with team approvals on the Scale and Agency plans[4].

Hootsuite and the alternatives, side by side

Hootsuite, Aidelly and other alternatives compared on pricing, limits, approvals, white-label, API and MCP
RowHootsuiteAidellySprout SocialSendibleBuffer
Pricing basisPer user/month, billed annually[5]Per plan, with team members on Scale (Up to 8) and Agency (Unlimited)[6]Per seat/month[7]Per plan, by workspaces; no per-user fee[8]Per channel[9]
Entry price$99/user/month, billed annually[1]Launch $29/mo billed annually ($39/mo billed monthly)[3]$79/seat/month ($99 billed monthly)[10]Core from $35/mo[11]$5/channel/month billed yearly, $60/year (Essentials)[12]
Accounts or workspaces10 on Standard, unlimited from Professional[13]Workspaces: Launch 2, Scale 8, Agency Unlimited[14]5 on Standard, unlimited from Professional[15]6 profiles per workspace[16]As many channels as you pay for[17]
Users and seatsSold per seat, as many as you buy[18]Team members: Launch Not included, Scale Up to 8, Agency Unlimited[19]Every seat is paid[20]Unlimited users on all plans[21]1 user on Essentials, unlimited on Team[22]
ApprovalsAdvanced plan and up[2]Team approvals: Scale and Agency plans[4]Approval workflow (Professional); external approvers (Advanced)[23]Approval workflows from Plus[24]Team plan only[25]
White-labelYour logo on reports (Advanced)[26]Agency plan only[27]Custom report branding (Professional, Advanced and Enterprise)[28]Paid add-on (Elite and Enterprise)[29]Branded reports (Team)[30]
APIPublishing REST API (developer account required)[31]REST API on every plan; read/write per minute: Launch 60/20, Scale 240/90, Agency 480/180[32]Sprout API on Advanced[33]Not listed on sendible.com/pricing as of 2026-10-15[34]All plans; Free: 1 key, 3,000 requests/month[35]
MCP (AI agents)MCP servers for Perch, Nest, Lumen and Parliament[36]Hosted MCP server with the full public API as tools[37]ChatGPT only, for TikTok post insights[38]Not listed on sendible.com/pricing as of 2026-10-15[39]Included on every plan, including Free[40]

Each cell is taken from that vendor's own page; the numbered marker links to the quote and the date it was read. Vendor pricing can change, so confirm on the vendor's site before deciding.

See the full Aidelly vs Hootsuite comparison

Hootsuite limits to know

  • Social accounts: 10 on Standard, unlimited from Professional[13].
  • Seats: Sold per seat, as many as you buy[18], priced per user per month, billed annually[5].
  • Approval workflows: Advanced plan and up[2].
  • Trial: 10-20 posts per organization per day during the trial[41].
  • Publishing API: Publishing API excludes TikTok, YouTube and Bluesky[42].
  • MCP: Lumen MCP connector (plans page lists it under Enterprise)[43].
  • Branding: Your logo on reports (Advanced)[26].

Aidelly limits to know

  • Team members: Launch Not included, Scale Up to 8, Agency Unlimited[19].
  • Team approvals: Scale and Agency plans[4].
  • White-label: Agency plan only[27].
  • Client approval links: Agency plan[44].
  • Client connect links: Agency plan[45].
  • Bulk content creation: Launch Not included, Scale Up to 30 days, Agency Up to 30 days[46].
  • Social listening: the Aidelly docs describe no listening feature, so keep a listening tool if you depend on one.

Who should pick which?

Hootsuite
Stay on Hootsuite if social listening is central to your work: its plans include 30-day conversation search and 90-day trend forecasts on Professional[47]. Prices are per user per month, billed annually[5], so weigh how many seats you need.
Aidelly
Pick Aidelly if you run several brands or clients: it is priced per plan, with team members included (up to 8 on Scale, unlimited on Agency)[6], and includes white-label on the Agency plan only[27] and client approval links on the Agency plan[44].
Sprout Social
Pick Sprout Social if you want listening as an add-on from Standard up[48] and an approval workflow on Professional and external approvers on Advanced[23]. It is priced per seat per month[7].
Sendible
Pick Sendible if you want unlimited users on every plan[21] and can take a paid white-label add-on on Elite and Enterprise[29].
Buffer
Pick Buffer if you publish to a handful of channels and want a free plan for up to 3 channels[49] or MCP access on every plan, including Free[40].

How do you move from Hootsuite to Aidelly?

  1. In Hootsuite, export your planned posts with a Planner calendar export to CSV[50]; each export covers up to a year of content[51].
  2. In Aidelly, set up one workspace per brand or client[52]; plans include 2 workspaces on Launch, 8 on Scale and unlimited on Agency[14].
  3. Connect each social account in its workspace, or send the client a connect link that lets clients connect their own accounts[53], available as client connect links on the Agency plan[45].
  4. Load the exported posts with Bulk Fill, which turns a CSV into posts and schedules them after a preview[54]. That needs bulk content creation on the Scale and Agency plans[46], and the CSV header row has to match Aidelly's template exactly[55]. On Launch, bulk content creation is not included[56], so recreate the posts by hand.
  5. Before the team starts scheduling, turn on Team Approvals, a workspace switch that holds members' posts until an owner or admin approves them[57], available as team approvals on the Scale and Agency plans[4]. For clients, add a magic link clients use to review and approve posts without logging in[58], available as client approval links on the Agency plan[44].
  6. Run both tools until the first Aidelly posts have published, then cancel Hootsuite.

What Hootsuite does better

Hootsuite covers far more than publishing. Its social listening includes 30-day conversation search and 90-day trend forecasts on Professional[47], it has a unified inbox from Standard up[59], and it offers automated message responses and DMs on Professional[60]. It also runs MCP servers for Perch, Nest, Lumen and Parliament[36] and has an Enterprise tier that adds governance, advanced listening and expert support[61]. For reporting, it offers customizable, scheduled and exported reports on Professional[62]. If listening depth, reporting or enterprise governance is why you chose Hootsuite, weigh those before switching.

Questions about switching?

How much does Hootsuite cost compared with Aidelly?

Hootsuite plans start at $99 per user per month, billed annually[1], and go up to $199 on Professional and $399 on Advanced, per user per month[63]. Aidelly starts at $29/mo billed annually on Launch, or $39/mo billed monthly[3]; its top self-serve plan costs $279/mo billed annually on Agency, or $349/mo billed monthly[64], and it is priced per plan, with team members included (up to 8 on Scale, unlimited on Agency)[6].

Can I move my scheduled Hootsuite posts to Aidelly?

The Aidelly docs describe no direct Hootsuite importer, so the route is a CSV. Start with a Planner calendar export to CSV[50], then load the posts with Bulk Fill, which turns a CSV into posts and schedules them after a preview[54]. That needs bulk content creation on the Scale and Agency plans[46].

Does Hootsuite have an MCP server like Aidelly?

Yes. Hootsuite lists MCP servers for Perch, Nest, Lumen and Parliament[36]; of those, its plans page assigns a plan only to the Lumen listening connector, listed under Enterprise[43]. Aidelly has a hosted MCP server that exposes the full public API as tools[37], with MCP access on the Launch, Scale and Agency plans[65].

Does Aidelly have social listening like Hootsuite?

No listening feature is described in the Aidelly docs. If you rely on Hootsuite listening, such as 30-day conversation search and 90-day trend forecasts on Professional[47], keep a listening tool alongside Aidelly.

Does Hootsuite automate DMs like Aidelly does?

Yes: Hootsuite lists automated message responses and DMs on Professional[60]. Aidelly has keyword Auto DMs on the Launch, Scale and Agency plans: 1 keyword on Launch, up to 10 keywords on Scale, unlimited on Agency[66].

Comparing other tools too?

Buffer logoBuffer alternativeLater logoLater alternativeSprout Social logoSprout Social alternativeMetricool logoMetricool alternative

Ready to compare plans?

Every Aidelly figure on this page comes from the pricing page and the docs. See the full plan table before you decide.

See Aidelly pricing

Sources

  1. [1] Hootsuite plans start at $99 per user per month, billed annually.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Plans start at $99/user/month, billed annually.”

    Quote is from the page's schema.org Product description; the visible FAQ states the same figure: "Paid plans start at $99 for a Standard plan".

  2. [2] Hootsuite content approval workflows are part of the Advanced plan.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Advanced includes everything in Professional, plus more tools for team collaboration, approvals, customer care, and reporting”

  3. [3] Aidelly Launch is the entry plan; /pricing shows the annual-billing price by default.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Launch $29/mo billed annually ($39/mo billed monthly)”

    Read from the plan table on the Aidelly pricing page.

  4. [4] The team approval workflow is on the Scale and Agency plans.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Team approvals: Scale and Agency plans”

    Read from the plan table on the Aidelly pricing page.

  5. [5] Hootsuite plans are priced per user per month, billed annually.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Standard per user/month, billed annually”

  6. [6] Aidelly is priced per plan, with team members included on Scale and Agency.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Per plan, with team members on Scale (Up to 8) and Agency (Unlimited)”

    Read from the plan table on the Aidelly pricing page.

  7. [7] Sprout Social plans are priced per seat per month.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “$ 199 per seat/month”

  8. [8] Sendible plans are priced per plan by workspace count, with unlimited users on all plans.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Sendible Pricing: Unlimited Users, Zero Per-Seat Taxes”

    Quote is the page title.

  9. [9] Buffer bills per connected channel.

    https://buffer.com/pricing, accessed 2026-10-15

    “You're billed per channel, so you only pay for the accounts you actually manage.”

  10. [10] Sprout Social Essentials is $79 per seat per month, or $99 per seat billed monthly.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “Essentials $ 79 per seat/month $99 per seat/month billed monthly.”

  11. [11] Sendible Core starts from $35 a month.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Core plan starting from €31/mo, £27/mo, $35/mo.”

    Quote is from the page's schema.org Product description; the visible price cards are filled in by JavaScript.

  12. [12] Buffer Essentials is $5 per channel per month billed yearly, or $60 a year per channel.

    https://buffer.com/pricing, accessed 2026-10-15

    “Essentials Recommended $5 /month 1 channel · $ 60 billed yearly (save 2 months)”

  13. [13] Hootsuite Standard manages up to 10 social accounts; Professional and above are unlimited.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Unlimited social profiles : Connect and manage as many social profiles as you need, compared with just 10 on Standard.”

  14. [14] Aidelly limits workspaces per plan.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Workspaces: Launch 2, Scale 8, Agency Unlimited”

    Read from the plan table on the Aidelly pricing page.

  15. [15] Sprout Social Standard includes 5 social profiles; Professional is unlimited.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “5 social profiles Consolidated inbox and collaboration tools Keyword and location monitoring Trellis AI agent Review management Most popular Professional Best for teams handling a lot of profiles with high engagement $ 299 per seat/month Start your free trial Everything in Standard, plus: Unlimited social profiles”

  16. [16] Each Sendible workspace includes 6 social profiles.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Need more profiles? Simply add an extra workspace. Every additional workspace includes 6 new profiles.”

    The plan table lists 1, 3, 7, 15 and 50 workspaces for Core, Plus, Premium, Elite and Enterprise.

  17. [17] Buffer charges per channel rather than per brand, so you connect as many channels as you pay for.

    https://buffer.com/pricing, accessed 2026-10-15

    “Buffer is built to manage as many accounts as you do, whether those are your own brands or your clients'.”

  18. [18] Hootsuite sells each plan per user seat, with as many seats as you buy.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Hootsuite plans are sold per user (or "seat"), so you can add as many users as your organization needs.”

  19. [19] Aidelly includes team members per plan.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Team members: Launch Not included, Scale Up to 8, Agency Unlimited”

    Read from the plan table on the Aidelly pricing page.

  20. [20] Sprout Social charges for every seat.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “$ 299 per seat/month”

    The pricing page states no cap on the number of seats.

  21. [21] Every Sendible plan includes unlimited users.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Unlimited users on all plans.”

  22. [22] Buffer Essentials has 1 user; Team has unlimited team members.

    https://buffer.com/pricing, accessed 2026-10-15

    “Included users Included users description description Free 1 Essentials 1 Team Unlimited”

  23. [23] Sprout Social has a message approval workflow; external approvals without a Sprout login are on Advanced.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “Add and remove external stakeholders in your content approval workflow, so they can review social posts before they’re published without needing to log in to Sprout.”

    Quote is the "External approval workflow" tooltip in the comparison data embedded in the page (marked Advanced only). The "Message approval workflow" row is marked Professional and Advanced.

  24. [24] Sendible Plus adds assignment and content approval workflows.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Everything in Core , and: Assign tasks to teammates or clients through content approval workflows before publishing.”

  25. [25] Buffer approval workflows are on the Team plan only.

    https://buffer.com/pricing, accessed 2026-10-15

    “Approval workflows Approval workflows description description Free Not included Essentials Not included Team Included”

  26. [26] Hootsuite Advanced lets you add your own logo or imagery to reports; a white-labelled app is not listed.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Advanced reporting : Access more advanced report exports, add your own logo or imagery to reports, share reports within Hootsuite, and send reports to external email addresses.”

    The plans page lists report branding only; it does not list a white-labelled dashboard or custom domain.

  27. [27] White-label is available on the Agency plan only.

    https://www.aidelly.ai/docs/app/white-label-setup, accessed 2026-10-15

    “White-label is available on the Agency plan only.”

  28. [28] Sprout Social Professional, Advanced and Enterprise include custom report branding; a white-labelled dashboard is not listed.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “"title":"Custom report branding","standardBoolean":false,"professionalBoolean":true,"advancedBoolean":true,"enterpriseBoolean":true”

    Quote is the "Custom report branding" row of the plan comparison data embedded in the pricing page, with its plan flags. "White label" does not appear on the page.

  29. [29] Sendible white label (dashboard, domain, reports and emails) is a paid add-on on Elite and Enterprise.

    https://www.sendible.com/pricing, accessed 2026-10-15

    “Brand the dashboard, domain, reports, and emails entirely as your own. (Available as a paid add-on)”

    The add-on is listed under the Elite and Enterprise plan cards only.

  30. [30] Buffer Team adds branded reports with your logo; a white-labelled app is not listed.

    https://buffer.com/pricing, accessed 2026-10-15

    “Branded reports Add your logo and generate a cover page.”

    The plan table marks "Branded reports" for Team only. "White label" does not appear on the page.

  31. [31] Hootsuite has a Publishing API that schedules content; it needs a Hootsuite developer account.

    https://developer.hootsuite.com/docs/api-overview, accessed 2026-10-15

    “To begin, you'll need an active Hootsuite User and Developer account. Make sure you've read through our Hootsuite API Terms of Service to continue. And if you do not already have a Developer account you can Join our Developer Community now and you will be notified by email when your account has been approved. Publishing API Use the Publishing API to schedule content to post to social media accounts on a specific date and time including media .”

    The plans page does not say which plans include API access.

  32. [32] Every plan includes the REST API, with read/write limits of 60/20, 240/90 and 480/180 requests per minute on Launch, Scale and Agency.

    https://www.aidelly.ai/docs/api/rate-limits, accessed 2026-10-15

    “Launch 60 20 Solo operators and early automations Scale 240 90 High-velocity businesses and multiple workflows Agency 480 180 Agencies and multi-client concurrent automations”

  33. [33] The Sprout Social API is part of the Advanced plan.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “Everything in Professional, plus: Enhance Reply by AI Assist Sentiment in the Smart Inbox and Reviews The Sprout API and Helpdesk integrations”

  34. [34] A public Sendible API is not listed on the pricing page.

    https://www.sendible.com/pricing, accessed 2026-10-15

    Checked; the page does not state this. Tried https://www.sendible.com/pricing (200): lists a "Zapier integration" but no API. https://www.sendible.com/api (200) and https://developers.sendible.com/ (200) both redirected to the homepage https://www.sendible.com:443/.

  35. [35] Buffer includes API access on every plan, from 1 key and 3,000 requests a month on Free.

    https://buffer.com/pricing, accessed 2026-10-15

    “API access API access description 1 API key 3,000 requests/month”

    Same page: Essentials "3 API keys 7,500 requests/month", Team "5 API keys 15,000 requests/month".

  36. [36] Hootsuite offers MCP servers for Perch, Nest, Lumen and Parliament that work from ChatGPT, Claude and Copilot.

    https://www.hootsuite.com/integrations/mcp, accessed 2026-10-15

    “Save time and enhance your workflow by linking Perch, Nest, Lumen, or Parliament to ChatGPT, Claude, Copilot, and more.”

    The MCP page does not say which plans include each server. The plans page comparison data lists the "Lumen MCP connector" under Enterprise only (see hootsuite-lumen-mcp-plan).

  37. [37] The Aidelly MCP server exposes the full public API as tools for MCP clients such as Claude, ChatGPT and Cursor.

    https://www.aidelly.ai/docs/mcp/overview, accessed 2026-10-15

    “The Aidelly MCP server exposes the full public API as callable tools, letting any MCP-compatible AI client (Claude, ChatGPT, Cursor, etc.) post to social media, manage your inbox, and pull analytics directly from a conversation.”

  38. [38] Sprout Social has an official MCP server for ChatGPT that answers questions about TikTok post performance only.

    https://support.sproutsocial.com/hc/en-us/articles/41085761844365-ChatGPT-Integration-Overview-and-Setup, accessed 2026-10-23

    “Note: The ChatGPT connection is only available for TikTok data, specifically for published insights and post performance metrics.”

    Read via the support.sproutsocial.com Help Center API (the article page returns a bot challenge, HTTP 403); article updated 2026-10-08. Server URL https://mcp.sproutsocial.com/mcp with OAuth, for ChatGPT Plus, Pro or Enterprise. The older "ChatGPT Connection Overview and Setup" article (https://support.sproutsocial.com/hc/en-us/articles/41236268336653, updated 2026-06-12) carries the same TikTok-only note.

  39. [39] An MCP server is not listed on the Sendible pricing page.

    https://www.sendible.com/pricing, accessed 2026-10-15

    Checked; the page does not state this. Tried https://www.sendible.com/pricing (200): "MCP" does not appear. A web search on 2026-10-15 found only a Zapier-hosted MCP connection, no sendible.com page.

  40. [40] Buffer MCP access is included on every plan, including Free.

    https://buffer.com/mcp, accessed 2026-10-15

    “MCP access is included on every plan, including Free. Connect your tools and start using it today.”

  41. [41] Hootsuite trial accounts are limited to 10-20 posts per organization per day, and bulk scheduling is not available during the trial.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Trial accounts have daily posting limits (10-20 posts per organization, depending on plan). Bulk scheduling is not available during trial.”

  42. [42] The Hootsuite Publishing API does not support TikTok, YouTube or Bluesky.

    https://developer.hootsuite.com/docs/api-overview, accessed 2026-10-15

    “The following networks are currently not supported by the publishing API: Tiktok Youtube Bluesky”

  43. [43] The Hootsuite plan table lists the Lumen (listening) MCP connector on Enterprise only.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “"title":"Lumen MCP connector","description":"Access social listening insights from ChatGPT, Claude, Gemini, and more. Monitor mentions, spot trends, and uncover competitive intelligence with natural language.","tooltipText":null,"professionalPlan":"false","team3s":null,"businessPlan":null,"enterprise":"true","standard":"false","advanced":"false"”

    Quote is the "Lumen MCP connector" row of the plan comparison data embedded in the plans page, including its plan flags: "enterprise":"true", and "false" for Standard, Professional and Advanced.

  44. [46] Bulk content creation is on the Scale and Agency plans.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Bulk content creation: Launch Not included, Scale Up to 30 days, Agency Up to 30 days”

    Read from the plan table on the Aidelly pricing page.

  45. [47] Hootsuite Professional searches up to 30 days of conversations and forecasts trends up to 90 days ahead.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Deeper social listening : Search up to 30 days of conversations with Quick Search, compare up to five results at once, export listening results, and use AI-powered forecasting to anticipate trends up to 90 days ahead.”

  46. [48] Sprout Social sells Listening as an add-on to Standard and up.

    https://sproutsocial.com/pricing/, accessed 2026-10-15

    “Premium Analytics and Listening are each available as individual add-ons to the Standard plan and up.”

  47. [49] Buffer has a free plan for up to 3 channels.

    https://buffer.com/pricing, accessed 2026-10-15

    “Free forever Connect up to 3 channels”

  48. [50] Hootsuite Planner exports the calendar to CSV from Calendar, Export, CSV.

    https://www.hootsuite.com/whats-new/internal-comments-in-csv-exports, accessed 2026-10-15

    “Export as usual – Head to your Calendar, filter by social account, post status, or campaign if you like, and choose Export, then CSV.”

    help.hootsuite.com is a JavaScript-rendered help centre: https://help.hootsuite.com returned 200 with no article text, and https://help.hootsuite.com/hc/en-us/search?query=export returned 401. Hootsuite's own "What's new" pages were used instead.

  49. [51] A Hootsuite CSV export can cover up to a year of content.

    https://www.hootsuite.com/whats-new/internal-comments-in-csv-exports, accessed 2026-10-15

    “Pick your range – Select a date range; CSV exports can cover up to a year of content.”

  50. [52] Each brand or client gets its own workspace.

    https://www.aidelly.ai/docs/app/workspace-settings, accessed 2026-10-15

    “You can own one workspace (a single brand) or many (an agency managing several clients).”

  51. [54] Bulk Fill schedules posts from a CSV after a preview.

    https://www.aidelly.ai/docs/app/bulk-fill, accessed 2026-10-15

    “Bulk Fill takes a CSV, parses it into posts, lets you preview every one, then schedules them all.”

  52. [55] Bulk Fill expects the CSV header row to match Aidelly's template.

    https://www.aidelly.ai/docs/app/bulk-fill, accessed 2026-10-15

    “Open in a text editor and confirm the header row matches the template exactly.”

  53. [56] Bulk content creation is not on the Launch plan.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Bulk content creation on Launch: Not included”

    Read from the plan table on the Aidelly pricing page.

  54. [57] Team Approvals holds member posts until an owner or admin approves them.

    https://www.aidelly.ai/docs/app/team-approvals, accessed 2026-10-15

    “Team Approvals is a server-side gate: when the workspace toggle is on, any scheduled post created by a workspace member is held in `approval_status = pending` until an owner or admin clears it.”

  55. [58] Agencies can send clients a magic link to approve posts without logging in.

    https://www.aidelly.ai/docs/app/client-approval-portal, accessed 2026-10-15

    “The Client Approval Portal lets agencies send clients a simple magic link to review and approve posts before publishing.”

  56. [59] Every Hootsuite plan includes a unified inbox.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Standard comes with all the essentials you need to manage your social presence in one place: up to 10 social profiles, content planning and scheduling, a unified inbox, analytics and reporting, competitive benchmarking, and social listening.”

  57. [60] Hootsuite Professional automates message responses and DMs.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “More powerful customer care : Automate message responses and DMs, use AI-powered smart replies, automatically tag and organize conversations, and build more complete customer contact profiles.”

  58. [61] Hootsuite Enterprise adds governance, security, integrations, advanced listening and expert support.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Enterprise adds the governance, security, integrations, advanced listening, and expert support needed to manage social across a larger organization.”

  59. [62] Hootsuite Professional adds customizable, scheduled and exported reports and benchmarking against up to 20 competitors.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “More advanced analytics and reporting: Build customizable reports, schedule and export reports, add notes, and benchmark your performance against up to 20 competitors, compared with five on Standard.”

    Same page, plan FAQ: "Standard comes with all the essentials you need to manage your social presence in one place: up to 10 social profiles, content planning and scheduling, a unified inbox, analytics and reporting, competitive benchmarking, and social listening." https://www.hootsuite.com/platform/analytics (200) is the product page.

  60. [63] Hootsuite Professional is $199 and Advanced is $399; Enterprise is custom.

    https://www.hootsuite.com/plans, accessed 2026-10-15

    “Paid plans start at $99 for a Standard plan, $199 for a Professional plan, and range up to $399 for an Advanced plan.”

    The per user/month basis is stated on the same page for each tier: "Professional per user/month, billed annually" and "Advanced per user/month, billed annually".

  61. [64] Aidelly Agency is the top self-serve plan.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Agency $279/mo billed annually ($349/mo billed monthly)”

    Read from the plan table on the Aidelly pricing page.

  62. [65] MCP access is on every plan.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “MCP: Launch, Scale and Agency plans”

    Read from the plan table on the Aidelly pricing page.

  63. [66] Keyword Auto DMs are on every plan, with per-plan limits.

    https://www.aidelly.ai/pricing, accessed 2026-10-15

    “Keyword Auto DMs: Launch 1 keyword, Scale Up to 10 keywords, Agency Unlimited”

    Read from the plan table on the Aidelly pricing page.